Google Ads Performance Marketing
Your customers are already searching for what you offer. Google Ads puts your business in front of them at the moment intent is highest.
Dizital Connect builds, manages and optimises Google Ads campaigns designed to turn relevant searches into clicks, leads, enquiries and sales.
What our Google Ads management covers
Search and Performance Max
Campaigns built around how your buyers search.
Local Services Ads
Pay-per-lead ads where available for your category.
Waste control
Negatives, placement and quality checks every week.
Click-to-client tracking
Every campaign traced into your CRM.
Why Google Ads feels expensive
Pick the one that sounds most like you.
What it is costing you
Budget grows while enquiries stay flat.
What we do first
Audit search terms, bids and campaign structure.
What changes
A leaner account that spends on what converts.
How we run Google Ads
Week 1
Audit
Account, tracking and waste.
Week 2
Tracking
Conversions into your CRM.
Weeks 2 to 3
Rebuild
Campaigns, ads and landing pages.
Weekly
Optimise
Budget follows results.
Monthly
Report
Cost per client by campaign.
Our Range of Google Ads Services
Search Advertising
A major part of Google's advertising strategy is search advertising, in which different terms, like Paid Search, SEM, etc., are used to deliver maximum benefits. Any business can benefit from search ads. We approach search advertising in a slightly different way. Our approach is precise, transparent, and 100% data-driven. Our services include extensive keyphrase research, competitor analysis, ongoing management, testing, and reporting.
Google Shopping Ads
Online retail marketing relies on Google Shopping Ads. If you are an e-commerce retailer, you can use Google Shopping to display images of your products at the top of Google results. Our services will help you optimize your product listing ads and shopping campaigns to promote your inventory. In order to promote your products, we optimize and organize your product stock listings, as well as organize your shopping campaigns by targeting the proper keywords.
Remarketing
Remarketing is a smart advertising technique that allows you to show ads to previous visitors to your website. This method encourages users to return to your website by gently reminding them of relevant ads. The "reminder" ads will be displayed based on previous interactions with your website and their search patterns. This will improve ROI and increase conversions by marketing to people who have already visited your website.
Display Advertising
Display advertising allows you to present your ads on different websites and blogs. It is a great way to reach people who are interested in your services. We increase engagement, brand value, recognition, and growth with the help of display advertising.
Video Ads
There is no doubt that video ads are the most appealing type of advertising asset. Video ads can create an effective brand recall and have a profound branding effect.
Reporting & Analysis
We produce reports that show you how your PPC campaign is performing. The reports we create provide insight into the performance of your PPC campaign. Each month we will provide a report on what we have accomplished and what we have planned for the upcoming month.
Keyword management
Effective keyword research will help you find clients who need exactly what you offer at the most cost-effective price. Our Google Adwords team manages your account to target keywords that will drive traffic to your website. By using a variety of research tools, we'll create effective paid search campaigns targeted at generating leads or reducing cost-per-sale. We will conduct research on keywords and costs so that we can determine which keywords will provide the best return on investment (ROI).
Campaign and Ad Copy Creation
Ad creation is essential for Google Ads' success. To prepare ads that match your brand, communicate key messages and drive results, we provide quality copywriting and design services. We use A/B testing for all campaigns to improve click-through rates and sales conversions.
Our Google Adwords experts will help you set up your campaign, write ad copy, and configure all settings. We will create and modify many ad variations to maximize conversion rates. To achieve our client's business goals at a lower cost, Dizital Connect focuses on age-specific keywords.
Tracking
Without analyzing your data, you might not be able to get the right traffic to your site. We make sure that the entire data is tracked and measured so we can re-optimize the account in the future. Optimizing a PPC campaign would be impossible without the right data, so one of the first things we do is to make sure the tracking is set up correctly, providing us with all the data we need to optimize the account in the future.
Our Approach to Google Ad Performance Marketing
As Google advertising experts, our team understands what is required to develop great strategies for our clients. Our goal is to develop cost-effective and profitable targeted campaigns.
Research & Discovery
Our first step is to learn about your business, including your profit margins, target audience, and lifetime value of customers.
Competitive Research
Our company takes the time to analyze your business, your industry, and who the different players are. In addition, we use industry-leading software to research and analyze the digital advertising footprints of your competitors.
Build Strategy & Campaign
We transform all of our research and analysis into an effective PPC strategy. A complete PPC action plan and strategies are designed by our Google Ads specialists to ensure the best results for your business.
Optimize, grow, and repeat
Our team will use A/B testing methods to determine which ads result in the highest click-through and conversion rates. Our goal is to ensure that your PPC campaigns are properly optimized for your needs.
Why us?
Expertise
Our Google Ads management company boasts a team of highly experienced and skilled PPC consultants with years of hands-on experience. We also have designers and copywriters who can create high-impact ads and PPC landing pages.
Stay Ahead of Your Competition
In order to maximize return on investment, our team continuously analyzes conversion rates and identifies gaps. It enables us to keep your ad campaign innovative, and one step ahead of the competition.
Stability
Our Google advertising agency has a strong track record in a wide range of internet marketing disciplines, enabling us to effectively run any pay-per-click campaign.
Google Ads, traced from click to client
Real engagements, the playbooks we use and our thinking on Google Ads and cost per qualified lead. Filter by what you want to see.
Case studyConnecting the website and CRM into one intake systemRead the case study →
PlaybookPaid search with quality controlsRead the playbook →
PlaybookMeasurement and reporting dashboardRead the playbook →
ArticleReal estate legal leads fail between the ad and the phone callRead the article →Google Ads performance marketing: what buyers ask
Which Google Ads campaign types do you run?
Search, Performance Max, Local Services Ads, Display and YouTube, chosen by where your buyers search and what you sell.
How do you stop wasted spend?
Negative keyword lists, call and form quality checks, conversion tracking into your CRM, and weekly reviews that move budget away from searches that do not turn into clients.
What do you report on?
Cost per qualified lead and cost per client by campaign, alongside spend, so you can see what every unit of budget brings back.
Want ads you can trace to revenue?
A 15-minute intro call. We will tell you honestly whether google ads performance marketing is the right next step.
